There are many Youth and women in Art in Zimbabwe particularly in Masvingo. Masvingo is house to the Ancient city Great Zimbabwe which is home to the original Shona culture. The place has vast opportunities of business in Art and Tourism but the people around the place have little or no knowledge and many of them do it at home in backyards. For many of them they can make a living out of their skills and improve the lives of their families but they have no access to good markets. The market in Zimbabwe is too small for most of the produce and many people would be willing to buy the pieces of art or pottery.
The work requires digital marketing in order to receive a global audience. Creation of world class festivals where they can come together and showcase their work. Building of state of the art showrooms which attract tourists to come in, to view the artwork. Creation of theater groups that can tell the story of the Ancient city to the world.
The Ancient city needs life. Increased activity around the place through building a mall which represents the Ancient City from the outside. the Mall will be used to give space to banks and mega markets for the convenience of Tourists and other visitors. the mall will stand as another attraction due to its resemblance to the Ancient City.
The Youth and women in Art will have an opportunity to sell their wares to a global clientele as the tourism to the area will improve. The marketing will be made easier while a digital platform will reach out to many. Ecommerce site where people can buy online will again be enable to ensure a true global reach.
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