A lot of small scale business owners in rural areas start businesses that either collapse or run inefficiently due to lack of knowledge, coaching or mentorship. This platform will be set up on a digital platform where the unemployed youth in the rural areas will be trained on content generation and distribution of the businessmen/women in their locality. These content will include featuring the business people to tell their stories, successes and challenges which will be available online. They will also offer teachings and coaching opportunities. The content will be available and accessible to anyone especially buyers who would like to source from these businesses. This will also collect data on traders in rural areas so that they can be supported to upgrade their businesses or collaborate to scale up. The engagement of the youth will ensure that the unemployed youth acquire skills to become entrepreneurs in the 4th industrial revolution.
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