The world population is estimated to cross the 10 billion mark by the middle of this century. This population growth combined with urbanization will require the agricultural production to double. To succeed, we need smart solutions for fairly produced, sustainable food, feed, and fibre, which is one of the mainstay principles of CropIn.
During our market opportunity study, we gathered that agribusinesses had minimal and outdated technological/digital resources, and were not able to make informed data-driven decisions. With consumers keen to know the origin of their food and how it was produced and processed, there was a need for transparency along the end-to-end supply chain.
With the vision to ‘maximize per acre value’ and the mission to ‘make every farm traceable’, CropIn builds new technologies that can bridge the existing information gap in the agri-ecosystem thus connecting all the stakeholders in it.
Some of our key focus areas are:
Involve stakeholders such as government, developmental agencies and corporate on a common platform
Democratize data to eliminate the information asymmetry across the agri ecosystem
Create sustainable livelihood for farmers, who are suffering due to crop failure, by connecting them with banks and financial institutions for crop insurance and early salary like schemes
Leverage agri-alternate data to help farmers build their credit rating, thus providing them transparent access to farm loans and crop insurances
Weather and pest advisory to farmers, thus salvaging their crops from damage
Regular notifications to farmers on the adoption of right practices and inputs (chemicals, fertilizers etc.)
Ensure adherence to compliance and certifications, thus opening up new markets for farmer produce
Access to markets for a fair value of produce
CropIn analyses and interprets agri data to derive real-time actionable insights on standing crop and projects spanning geographies. The company harnesses cutting-edge technologies like Big Data, Artificial Intelligence, and Satellite monitoring to revolutionize the agri-ecosystem.
CropIn adds value to all players in the agriculture ecosystem by increasing efficiency, scaling productivity and strengthening sustainability. We have so far digitized over 5 million acres of farmland, enriching the lives of over 2 million farmers. CropIn’s Platform is now supporting 265 crops and 3,500 crop varieties, hence our platform is crop and location agnostic.
CropIn’s core philosophy revolves around ‘farmer, at the heart of everything we do’, and to address the same the organization looks deeper into the value chain of the entire agriculture sector. CropIn adds value to all players in the agriculture ecosystem by increasing efficiency, scaling productivity and strengthening sustainability across the board. CropIn’s product suite enables farmers to do data-driven farming and providing precise advisory around his crop. Every farm on the platform is monitored through satellite to detect anomalies and predicts health and yield of crops every 15 days. Our climate module monitors the changing weather condition on every plot and provides weather-based advisory. At CropIn, we believe in the idea of democratizing data for all stakeholders, connecting the entire ecosystem through a common platform and benefiting all the people through data-driven farming.
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