What Pennysmart is building enables women to be able to access wealth management services typically only given to high net-worth individuals. Because a service like Pennysmart has not reached them yet, they are forced to either join ROSCAs, which have no way of building their credit histories or to save their money at home. As a final resort, they turn to microfinance institutions, which are currently unstable and not trustworthy.
Pennysmart is helping everyday Africans build credit histories, request for loans, access wealth management services in a remote village, join with friends to save together, and create savings plans based on life milestones. Most importantly, Pennysmart enables them to keep track of their finances, and provides access whenever they want
on their phone, with or without internet. That’s new.