Problem: Diabetes is a silent killer. Our solution is to create a game/app that encourages prediabetics to collect points when they exercise and eat healthily. These points will help them to level up (just like a typical game) in a reasonably progressive manner such that they can delay the onset of diabetes for as long as possible
How is our product and service innovative in addressing the problem?
Our games/app is innovative because we start by reaching out to prediabetics to find out their motivation to exercise regularly and eat healthily. We will then build the game/app based on this motivation. We will then build the subsequent levels based on the feedback from these prediabetics. This way, we will continue to create levels that are relevant to our target audience.
We have started recruiting our 400 volunteers to contribute relevant data for us to affirm our strong belief that diabetes can be delayed with regular exercise and eating healthily. The amount of exercises they do are captured and points are given. We plan to allow points redemption for healthy prediabetic food the moment we reach an economy of scale.
How much money can we save?
Lets use data from the USA to explain:. We plan to save up to 10% of USD$327 Billion costs caused by diabetes.
In 2015, 84.1 million Americans age 18 and older had prediabetes. (http://www.diabetes.org/diabetes-basics/statistics/). Up to 70% of these prediabetics will develop diabetes. (https://well.blogs.nytimes.com/2014/09/08/prediabetes-blood-sugar/).
Researchers using a simulation model have put a price on the direct medical costs of treating diabetes and its complications, during a lifetime, in the United States. The figure ranges from around $55,000 to $130,000, depending on age at diagnosis and sex, with the average being $85,200. (https://www.medscape.com/viewarticle/809547)
The American Diabetes Association (Association) released new research on March 22, 2018 estimating the total costs of diagnosed diabetes have risen to $327 billion in 2017 from $245 billion in 2012, when the cost was last examined.
This figure represents a 26 percent increase over a five-year period.