RECIRCULAR is an active platform that connects businesses for the valorisation of waste as raw materials. recircular informs in a simple way about the different reuse possibilities for each waste stream or by-product. It then automatically connects waste generators with potential consumers that can reintroduce these streams in their production process, generating economic, environmental and social value. We provide solutions to businesses, but also to users that can identify reuse and business opportunities with locally available resources, that may have a second life instead of ending up burned or landfilled. We then measure the impact of the waste reuse and report indicators such as carbon&water footprint, health improvement, cost reduction for users and public admin and others.