Shop.141: Social E-Commerce for Zero Hunger

About Solution

Shop.141, social e-commerce, a platformShop.141, social e-commerce, a platform which could make every customers/users as #ZeroHungerHero while buying what they want/need through Shop.141.

We are focusing on marketing and branding to create more orders.

Only at Shop.141, make order, make impact which could make every customers/users as #ZeroHungerHero while buying what they want/need through Shop.141.

We are focusing on marketing and branding to create more orders. So we address the challenge through an innovation based e-commerce and cross subsidies to tackle malnutrition problem.

We facilitate the market access and also allocated certain revenue for empowerment and nutrition rehabilitation.

Only at Shop.141, make order, make impact.

We are now focusing on:

  1. Children with stunting from impoverished family
  2. Small producers of snack
  3. Create garbage collection culture to build ecobrick

We’ve conducted a pilot project in a district in Samarinda (after doing field research),

One of our product is shop.141 catering, we provide various cuisines served in environmental friendly paper boxes – easy to manage and fast to distribute at events, conferences, and training.

In two active months:

  1. Have passed the break event point.
  2. Impacted more than 20 family
  3. Help more than 3 snack small producer

We make every customer/user could contribute as #ZeroHungerHero as they buy what they want/need through Shop.141. Since some certain revenue would be absolutely allocated to do nutrition rehabilitation for stunting children from impoverished family until the children is not having status with stunting.

We empower impoverished family through sustainable packaging and stuffs producing business sustainably.

The family with children who suffer stunting are our main targets.

How We Address The Challenge

Shop.141 Catering:

  • We provide various cuisines, started with snack boxes served in environmental friendly paper boxes – easy to manage and fast to distribute at events, conferences, and training.
  • We empower small producers who have low income to produce local snacks, and help them to achieve markets which they             couldn’t reach before.
  • We use pre-order and flash sale system.
  • So we help them to avoid overstock risks.


Shop.141 Social E-Commerce:

  • Platform for E-commerce, in which its every transaction has social value. We are not only saling snack boxes.
  • There are certain part of revenue from each transaction through Shop.141 apps or social media which would be allocated to provide nutritious food in nutrition rehabilitation for children with stunting, sustainably.
  • The distribution of food for nutrition rehabilitation are done by the health officers from public health center and/or youth from local communities or youth organizations door to door so it would be delivered to the right children.

Going Milestone

Malnutrition is one of main causes of children death in developing country. Stunting is a chronic malnutrition which it could cause death to children under five. Stunting is caused by micro nutrients deficiency.Therefore, we have big dreams to tackle malnutrition problem, with Shop.141.

  1. Reach Stable Order 2500 pax/month by 2019 in Samarinda
  2. Launch Shop.141 Production House by the end of 2019 in Samarinda
  3. Launch Shop.141 C/C/C (Café, Canteen, Co-working Space) by 2020
  4. Scale up in other Big Cities in East Kalimantan by 2023
  5. Scale up in other Big Cities in other 33 provinces by 2025
  6. Expand abroad by 2027
  7. As big international platform to tackle malnutrition problems in world by 2030 


No matter what happens, Shop.141 would try its best to survive, sustainable and reach the goals, for every child.

We believe that it's impossible to achieve is working alone without collaboration and partnership.

And we are looking forward for collaboration and partnership to achieve #ZeroHunger.

Shop.141, make order, make impact

Connect with us: Shop.141 or 1healthcollaboraction

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